Michael Jordan, the iconic basketball legend, is making waves in a new field far from the basketball courts. His venture into the world of business, particularly with his tequila brand Cincoro, has now not only brought him immense success but has also made his son, Marcus, incredibly proud.
Despite retiring from basketball, Jordan continues to demonstrate his unparalleled determination and success, this time in the realm of business. His partnership with Cincoro, alongside his son Marcus and other collaborators, has proven to be a profitable endeavour.
Jordan’s successful Tequila business
A recent Instagram post from Cincoro’s official account highlighted Jordan’s pivotal role as a founding co-owner since 2019. The post praised Jordan’s commitment to excellence, emphasising his influence in shaping the brand’s high-quality product.
Jordan’s success in the tequila business not only adds to his legendary status in the sports world but also establishes him as a formidable businessman. His son Marcus, who is actively involved in the venture, proudly acknowledges his father’s achievements.
Jordan – The top entrepreneur
With his legacy extending beyond the basketball court, Jordan’s involvement in Cincoro not only solidifies his position as a successful entrepreneur but also serves as a source of pride for his family. His endeavours in business complement his ownership of the Charlotte basketball team, further showcasing his diverse talents and accomplishments.
In conclusion, Michael Jordan’s foray into the tequila business not only demonstrates his entrepreneurial acumen but also underscores the pride and admiration his son Marcus holds for him. Jordan’s success transcends sports, making him a respected figure in both the basketball world and the realm of business.